Every sale is the same if someone buys the product.

That's not right! It is essential to assess your sales team regularly to assure the profitability of each member of the team. Sometimes this can be challenging, and we may put some criteria here to make it easier. Let's say that we have two ways to assess, and together they are complete. First, we talk about quantitative criteria, which brings us the idea of how much sales volume in dollars, sales growth over time, and profitability. Then, the qualitative criteria. It includes product knowledge, attitude, selling skills, communication skills, customer feedback, personal appearance, and personal initiative. When assessing the team, remember that:

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