Who is liable for a product that is damaged in transit?

You’re the one responsible for any damage caused to the product in transit. The Consumer Rights Act 2015 places responsibility on the retailer because you are the one who has a contract with the buyer. Whatever your return and refund policy is, always ensure to offer a solution if a product gets damaged in transit. That may mean offering a refund, shipping a new product, or both. You may also want to give customers a discount on a future purchase, thank them for their patience, and encourage them to come back. Photo by Jesse Ramirez on Unsplash